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General Mills

Wednesday, February 6, 2013

General Mills Superfan: Man Eats 10 Million Cheerios

Golden Valley-based General Mills introduces a man who estimates he has eaten close to 10 million Cheerios.

Are you a fan of Cheerios? Although you might enjoy the General Mills made breakfast food, you probably can’t claim to have eaten as much as Chris Ritsch. The Golden Valley-based company shared the Cheerio journey on its website, where Ritsch claims to have ate his 10 millionth Cheerio at the end of 2012 – eating an average of 650 Cheerios a day for about 42.5 years. To recognize Ritsch for his accomplishment, General Mills had a poster created. To view the poster, click on the Cheerios.com website. “His story about his Cheerios milestones was really charming, and it definitely screamed for something creative in return, so we decided to have the poster made and sent it to him as a little surprise,” Lizzie Breyer, an associate marketing …

Wednesday, January 23, 2013

General Mills Sides With HSUS, Looks to End Use of Gestation Crates

The Golden Valley-based company said it will "favor pork suppliers that provide actionable plans by 2017 to create traceability and end their use of gestation crates within the U.S. pork supply chain.”

Golden Valley-based General Mills recently received praise from The Humane Society of the United States for its position on using pork suppliers that do not use gestation crates. Gestation crates are a form of sow housing commonly used throughout the nation. The National Pork Producers Council says that farmers shouldn't have limited production methods. According to their website, "scientific research has shown that there is no one, single best way to house a pregnant sow." In a statement on the General Mills website about how animals are raised and treated in pork production, the company wrote: General Mills supports the development of pregnant sow housing alternatives. Though we recognize that the development and implementation of …

Monday, January 7, 2013

General Mills Offers Tips to Stay Healthy in 2013

Karen Seal, health communications manager at General Mills, provides easy ways to achieve your fitness goals this year.

Friday, December 28, 2012

General Mills to Change Fruit Roll-Up Labels Due to Lawsuit

The Center for Science in the Public Interest said in a statement that the Golden Valley-based company can no longer show strawberries on their fruit roll-up labels beginning in 2014.

On Dec. 21, The Center for Science in the Public Interest (CSPI) said in press release that because of a class action lawsuit, General Mills will have to rethink the labeling of their strawberry fruit roll-ups. In a complaint filed last fall, California resident Annie Lam said that General Mills misled consumers about “the nutritional and health qualities of its fruit snacks.” The complaint also said that General Mills “made misleading statements that its products were nutritious, healthful to consume, and better than similar fruit snacks.” According to the CSPI statement, General Mills’ Strawberry Fruit Roll-Ups are made from pears from concentrate, corn syrup, dried corn syrup, sugar, partially hydrogenated cottonseed oil, citric acid, …

Wednesday, December 19, 2012

General Mills To Release New Products in 2013

In a statement released this week, the Golden Valley-based company said that 100 new products will be launched in U.S. retail stores in fiscal 2013.

It’s no secret that General Mills is growing. On Dec. 19, in a statement on the company’s website, executives confirmed that beginning in January, dozens of new products will be launched. “We are committed to driving innovation across all of the categories in which we compete, and are excited about the strong number of differentiated new products we’ll be launching in the back half of our fiscal 2013,” Ian Friendly, executive vice president and chief operating officer of U.S. Retail, said in the statement. “Across all of U.S. Retail, we will launch 100 new products in our fiscal 2013.” According to the press release the following new products will be released next month: To read the whole statement, and find out what products will enter …

Friday, December 7, 2012

Anti-GMO Comments Flood Cheerios Facebook Page

According to Facebook, a simple post about Cheerios garnered more than a thousand comments by people who say GMOs are in the General Mills cereal.

On Friday, Dec. 7, thousands of angry Facebook users were still commenting on a post made on the Cheerios Facebook page. The post, which went up on Facebook on Nov. 29, said the following: Remember this commercial? Does it stir memories of getting together over the holidays? Let us know – we love hearing stories of holidays passed. http://www.youtube.com/watch?v=ca6b3C2tKzY At 2 p.m. on Friday, the post had 1,239 comments, and counting. The comments had nothing to do with holiday memories. Instead, Facebookers were upset about labeling on Cheerios boxes, saying that the cereal contains Genetically Modified Organisms (GMOs). Facebook fans are digging up old news regarding the Golden Valley-based company's support of California Proposition …

Wednesday, November 14, 2012

General Mills Named One of the World's Best Multinational Workplaces

SAS Institute and Google topped the list. General Mills was 17th.

In an announcement this week, The Great Place to Work Institute named Golden Valley's General Mills as one of the World's Best Multinational Workplaces. In total, 25 companies made the list and General Mills came in 17th. Great Place to Work CEO Susan Lucas-Conwell said that this is the second time the institute has recognized multinational workplaces. We produce best companies lists in more than 45 countries on six continents and regional lists for Europe and Latin America," Lucas-Conwell said in a letter on the institutes's website. "The 25 companies on the 2012 World’s Best Multinational Workplaces list set a high standard for us all. Their outstanding achievement builds a better society by creating great workplaces." The number one …

Monday, November 12, 2012

General Mills Named Yellow Ribbon Company

In a ceremony last week, Gov. Mark Dayton honored the Golden Valley-based company.

In a statement released on Nov. 9, representatives from General Mills announced that the cereal giant is now a Yellow Ribbon Company. This new status means that General Mills demonstrates a public business commitment to supporting military employees and local communities. Gov. Mark Dayton awarded the company in a ceremony last week. “I can’t overstate the importance of today and my gratitude to General Mills, Ken Powell, and your senior leadership team for spearheading this effort," Dayton said in the ceremony. “This will be an ongoing [program] for veterans serving this great country for years to come. Thank you for your involvement in making this one of the elite programs anywhere in the state.” According to Beyond the Yellow Ribbon, the…

Friday, November 2, 2012

Golden Valley Company Helps Hurricane Sandy Victims

General Mills will give $250,000 to Red Cross and Feeding America to help the people in Sandy's path.

In a statement yesterday, General Mills Vice President and Foundation Executive Director Ellen Goldberg Luger said Golden Valley-based company will donate $250,000 to both the Red Cross and Feeding America. "Our hearts are with the families who have lost loved ones and those who are still suffering through the destruction caused by Hurricane Sandy, including some of our own employees," Goldberg Luger said in the press release. "We are eager to support the critical work being done by our dedicated partners, the American Red Cross and Feeding America, as they bring relief to those affected by this terrible storm." Related Articles: LIVE COVERAGE: Hurricane Sandy Hits East Coast Patches: Local Coverage How You Can Help Those Braving Sandy’s …

Sunday, October 28, 2012

General Mills Named Bike Friendly Business

The Golden Valley-based company was one of eight national companies highlighted by the League of American Bicyclists.

In a statement released on Wednesday, Oct. 25, The League of American Bicyclists said that General Mills was one of the nation's most bike friendly workplaces. "Businesses are the engine of our economy, but more and more companies are realizing the bicycle can be a powerful catalyst for increased profits, reduced health care costs, happier employees and more customers," Andy Clarke, President of the League of American Bicyclists, said in a press release.  According to the press release, bike friendly businesses "attract, reward and retain staff that are not only healthier and happier, but more productive, driven and passionate about the work they do and the communities they live in." Other companies recognized include:

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